Customer report: The dream machine

This is a customer story from Kurt Jewson, United Kingdom, about his AS 940 Sherpa XL “The dream machine”. “I’ve always had a nagging desire, a dream you might say, of owning my own woodland. The thought of somewhere to go to walk, think and watch the seasons change before my eyes was never far […]

demopark 2023: Innovations from the tall grass experts

At demopark 2023, AS-Motor will present interesting innovations at its exhibition area E595. In addition to the familiar product portfolio, visitors can expect a new roundabout mower that is also ideally suited for professional use, a new more powerful and battery-powered weed brush, the AS 60 EWeedHex and the re-design of the two-wheel drive Sherpas AS 915 and AS 920.

Customer report: Out of responsibility for people and nature

The Serrig farm near Trier is a place where 170 people with different types of disabilities feel comfortable and find work. Of course, numerous machines are also used on the farm with seven different types of livestock and 180 hectares of cultivated land. In addition to the price-performance ratio, the topics of occupational safety and ergonomics also play a decisive role. The AS 940 Sherpa 4WD, which has been part of the machine park for two years and is particularly popular with the employees, was also convincing.

High-tech for the lawn

Together with the Fraunhofer Institute for Transportation and Infrastructure Systems IVI and STW (Sensor-Technik Wiedemann GmbH), AS-Motor is presenting a special innovation at this year's demopark in Hörselberg near Eisenach. An RC mower fleet - consisting of three AS 940 Sherpa 4WD RC - will be on display in the innovation area of the fairgrounds, working a defined green area fully automatically.

AS 1000 Ovis RC – Simply steep mowing

At the beginning of March we started series production of the new remote-controlled tracked flail mower AS 1000 Ovis RC. True to the motto "Simply steep mowing", the extremely slope-compatible mower convinces with highest mowing performance and easy handling and maintenance.

Sustainable and insect-friendly: The new scaring device from AS-Motor

AS-Motor is the expert when it comes to maintaining extensively managed grassland areas with tall grass. The customer can choose between devices with different mowing techniques: from flail mowers to sickle mowers and bar mowers to roundabout mowers, there is a wide range. In order to make all these mowing methods even more sustainable and insect-friendly, we now offer a scare device for the most important products.

Helpful information for ecologically oriented green space maintenance

Extensively maintained landscapes are important habitats and refuges for a variety of animal and plant species in times of intensive land use. There are a number of things to consider in terms of maintenance frequency, period and mowing direction. Since mowing is nevertheless indispensable, AS-Motor offers technical solutions to make its effects as gentle as possible.

New management at the Bühlertann site

On 1 January 2023, Dr Katrin Voß (47) took over the management of AriensCo's Bühlertann site. There, the family-run company currently produces primarily the products of the AS-Motor brand. 

Excellent: AS 940 Sherpa 4WD – German Design Award Winner 2023

The consistently sustainable product design of the powerful high grass mowers convinced the top-class jury of the German Design Award. The AS-Motor team is delighted to received the "German Design Award Winner 2023" for the AS 940 Sherpa 4WD.

AriensCo EMEAA – Leadership team complete

Just over a year ago, Jochen Schneider took over responsibility for the European, Middle East, Africa, Asia and Pacific region as Executive Vice President (EVP) EMEAA for the multi-brand company AriensCo. Since then, intensive work has been done on the vision and organisational structure of the European AriensCo. With effect from 1 October 2022, the management team around Jochen Schneider is now complete.